The new “Bell & Ross Desert Type” (Ref#: BR 03) was specifically designed for air-force troops deployed in warm countries. The sand-colored theme was chosen to match the uniforms of pilots operating in desert missions. And as always the four main criteria’s of the Bell & Ross brand have been met for this timepiece: legibility, functionality, precision and water-resistance. BaselWorld 2016 is closing in and many brands begin to unveil or hint at what they’re up to, this is the latest from Bell & Ross. Continue reading “Bell & Ross iN Desert Storm Mode” »

This isn’t the first partnership between Bell & Ross and Dassault Aviation. They had worked together in 2013 to celebrate the 60^th anniversary of the Dassault Falcon, one of the world leaders in private jets, by issuing the special edition watches: BR 123 and BR 126. And of course to collaborate once again could only be to top their previous endeavors, introducing the limited-edition: “Bell & Ross BR03-94 Rafale” Continue reading “Bell & Ross team-up with Dassault to conceive Rafale” »