Chopard initiated its “Fairmined Project” back in 2013 through a partnership with the South American NGO – Alliance for Responsible Mining (ARM), looking to usher in a more just form of distribution. They even dubbed it the “Journey to Sustainable Luxury”. And their next “fairly” made timepiece, the “Chopard LUC XPS Twist QF Fairmined” will be unveiled at Baselworld 2017. Continue reading “Chopard L.U.C XPS Twist QF Fairmined” »
Only winners get challenged to higher feats. And so is the case for almost any Panerai model, when it comes to testing it in watery terrains. Especially if new technical innovations are being introduced, as in the case of their new “Luminor Submersible 1950 BMG-Tech”. Continue reading “Officine Panerai Innovates With BMG-Tech” »
Bell & Ross keeps laying more watches down on the ground, after being mainly known for their aviation themed timepieces. They aren’t the first horology brand to break into the Formula One scene. But, one of the few that are included, while paving a route in their own iconic fashion. Continue reading “Bell Ross BR 03-94 RS17” »
Our oceans provide us with so much, that more than fair, it seems natural to give back. And with this thought in mind Oris has decided to release a limited edition watch, with its proceeds destined to care for the oceans inhabitants, at Baselworld 2017. Continue reading “Oris Hammerhead LTD ED” »
As this year’s 87th edition of the “International Geneva Motor Show” is underway, the horology brand Zenith and their recent collaborators the iconic British car brand Land Rover have seized the occasion to celebrate their collaboration by unveiling the new: “Chronomaster El Primero Range Rover Velar Special Edition”. Continue reading “Zenith Chronomaster El Primero Range Rover Velar Special Edition” »
Horology brands main objective always gravitates around time. Be it of the year, month, day and most importantly the precise hour, minute and recently ticked second. But, there should always be time for people, especially children and that’s what this IWC “Laureus Sport for Good Foundation” watch is all about. Continue reading “IWC Da Vinci Chronograph “Laureus Sport for Good Foundation” Edition” »
Every now and again certain timepieces are so elaborate they seem out of this world. Case in point the luxury watch brand Graham has chosen 2017 to reveal their new “Geo.Graham Orrery Tourbillon”. Continue reading “Graham Geo.Graham Orrery Tourbillon” »
With SIHH behind us all focus is aimed at the upcoming Baselworld 2017. And among many hasty horology brands Oris has unveiled some of their new offerings and their updated in-house movement. Continue reading “Oris Artelier Calibre 113 for Baselworld 2017” »
Originally TAG Heuer debuted the ‘Carrera 01’ back in 2015. And now two years later it is about to be reintroduced with more color options, an overall skeletonized dial and a smaller sized case diameter, in less than a month at Baselworld 2017. Continue reading “TAG Heuer Carrera 01” »
For those in need of a timepiece that can actually serve to time and calculate the race at this year’s America’s Cup, Officine Panerai has two more options up their sleeves for this latest special edition model line. Let’s turn our focus to the watches they’ve developed for their official partner, the returning champions ‘Oracle Team USA’. Continue reading “Panerai Supporting Oracle Team USA” »
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